Why Musicians Should Avoid Guitar Center
RIVERTON, UTAH -- I am a longtime professional musician. Guitar Center is a chain of music stores, over 200 of them, that have dominated the MI industry over the last decade and have succeeded in putting countless independent music stores out of business. Here's what to expect when going into almost any GC:
Store stock limited to a select group of mainstream products; very little out of the ordinary.
Young, clueless salespeople, many of who have very little product knowledge, who treat customers with indifference or rudeness. Every time you go into any GC, there's a constant turnover of salespeople, so there's very little chance of building a relationship with a salesperson. Not the case with a smaller, indie music store, where like Cheers bar, "everybody knows your name."
A new no-haggle policy on prices instituted by Bain Corp, a holding company that bought the financially-troubled GC chain in 2007. Make no mistake, GC is in serious trouble. It's almost certain they will be closing stores in 2009, given the state of the economy and their financial problems.
Prices that can almost always be beaten by your local, indie music store if you are willing to shop around.
So, if you're a serious musician who wants to be treated like a human being, patronize your local, independent music store instead of a Big Box chain that has turned the musical instrument buying experience into something akin to going to Wal-Mart.
Indie music stores need your business NOW, or they will disappear, and that would be most unfortunate.