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Coca Cola Complaint - Non Responsive - My Coke Rewards Program

My Coke Rewards Program - Complaint
Review by S_Hawking on 2011-08-26
I have enjoyed Coke's My Coke Rewards program for some time now.

Three months ago, I attempted to redeem 400 points for a customized deck of cards. The My Coke Rewards site took my 400 points and gave me a code to use at a third-party site to get the cards.

I followed the links from Coke's email that would first give my 400 points to the third-party site, then send me into the site to create and claim the cards.

But there was a snag somewhere along the way: My points were taken, but the site did not allow me further into it to create the cards. After figuring out how to get further into the site, I discovered it was still waiting for me to enter the Coke code.

So I got the code again and pasted it into the third-party site. I was then told the code was invalid because it had already been used.

Okay, so I contacted the third-party site, and they explained I needed to contact Coke. So I contacted Coke through the My Coke Rewards site, and received a canned response that said they were updating their systems and would respond to my issue within 7-10 days.

Fine. I waited two weeks, and since I had no response, I contacted them again, this time pasting my original request and their original response. Again I received the canned message: "We'll respond within 7-10 days."

Fine. I waited two more weeks, and the same thing happened -- and still no response.

I have tried contacting Coke through other channels outside of the My Coke Rewards site, but to date, have received no response.

This is quite sad. It takes a long time to get 400 points through the My Coke Rewards program (that's more than 130 single bottles of Coke), but for a company as stellar as Coke is, to be blown off like this is just bad form.

My lesson learned? I don't know, maybe register on any third-party sites before going through the My Coke Rewards site, but who knew that is what was going to happen? I didn't know I was going to be redirected to the other site until it was happening.

I can't think of a lesson learned, other than sometimes even the best of the companies screw up. It's just a crying shame when they won't even RESPOND.

This is the first time I ever attempted to contact Coke about anything -- perhaps they are just another great big company who doesn't care about it's customers. They sure act this way.

And before anyone tells me that it is a free program and I get free stuff, so I have no legitimate complaint -- rubbish! I purchase Coke specifically for the points. The program is doing what it is designed to do -- get me to buy more Cokes. It's just that in this case, they are not honoring their end of the deal.

Give me a Pepsi.
Comments:
Posted by At Your Service on 2011-08-26:
I agree with you completely. They should at least show you the courtesy of contacting you.
Posted by Wally86 on 2011-08-27:
I hate canned Reponses I find it rude. They should of acknowledged your problem and taken care of it already (VH)
Posted by John on 2012-06-21:
You can call mycokerewards at 1-866-674-2653 and talk to a human. I didn't find them helpful, they refuse to honor the current Walmart photo promotion for 24 prints. I'm disgusted with their claim that my purchase of a Diet Coke 24 pack isn't "Coke" as the fine print says on their offer. I'm cashing in my 4000 points and done with Coke. Good luck!
Posted by michael on 2013-04-16:
I purchased a $35 nike e-gift card for my 1600 rewards points, Coke has my nike reward marked as filfilled but has never sent me anything.
I have e-mailed them 5 times and called them twice. Each time I spoke with a rep they just said they couldnt do anything and I should try again to e-mail the prize department at Mycokerewards@eprizefulfillment.com which seems to be a waste of time.
It took me a long time to accumulate 1600 points and now it looks like Coke is going to screw me out of them.

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