Coca Cola Complaint - Non Responsive - My Coke Rewards Program
My Coke Rewards Program - Complaint
Review by S_Hawking on 2011-08-26
I have enjoyed Coke's My Coke Rewards program for some time now.
Three months ago, I attempted to redeem 400 points for a customized deck of cards. The My Coke Rewards site took my 400 points and gave me a code to use at a third-party site to get the cards.
I followed the links from Coke's email that would first give my 400 points to the third-party site, then send me into the site to create and claim the cards.
But there was a snag somewhere along the way: My points were taken, but the site did not allow me further into it to create the cards. After figuring out how to get further into the site, I discovered it was still waiting for me to enter the Coke code.
So I got the code again and pasted it into the third-party site. I was then told the code was invalid because it had already been used.
Okay, so I contacted the third-party site, and they explained I needed to contact Coke. So I contacted Coke through the My Coke Rewards site, and received a canned response that said they were updating their systems and would respond to my issue within 7-10 days.
Fine. I waited two weeks, and since I had no response, I contacted them again, this time pasting my original request and their original response. Again I received the canned message: "We'll respond within 7-10 days."
Fine. I waited two more weeks, and the same thing happened -- and still no response.
I have tried contacting Coke through other channels outside of the My Coke Rewards site, but to date, have received no response.
This is quite sad. It takes a long time to get 400 points through the My Coke Rewards program (that's more than 130 single bottles of Coke), but for a company as stellar as Coke is, to be blown off like this is just bad form.
My lesson learned? I don't know, maybe register on any third-party sites before going through the My Coke Rewards site, but who knew that is what was going to happen? I didn't know I was going to be redirected to the other site until it was happening.
I can't think of a lesson learned, other than sometimes even the best of the companies screw up. It's just a crying shame when they won't even RESPOND.
This is the first time I ever attempted to contact Coke about anything -- perhaps they are just another great big company who doesn't care about it's customers. They sure act this way.
And before anyone tells me that it is a free program and I get free stuff, so I have no legitimate complaint -- rubbish! I purchase Coke specifically for the points. The program is doing what it is designed to do -- get me to buy more Cokes. It's just that in this case, they are not honoring their end of the deal.
Give me a Pepsi.
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