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I buy a lot of things in half empty packages. Companies could avoid increased costs for packaging by making the packages half as big.
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Posted by FoDaddy19 on 2012-04-28:
Some easily damaged items like chips for example need to have larger packaging than you'd expect for the amount of product in the bag. It's called "Slack fill" or something like that. There are legitmate resasons for the practice. I'm sure if companies believed they could save money with less packaging they would.
Posted by Anonymous on 2012-04-28:
That makes sense for things like chips. But why do they do that with dog food?
Posted by BigAl on 2012-04-28:
The bigger the package the more perceived value. If your product is next to the competition and the price is relatively the same and your package is 25% bigger a lot of customers will choose the larger package. Then a vicious circle is started and all manufacturers compete this way. Just a thought.
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