Superior Chrysler Jeep Informative - Dedceptive Tactics - Sales
CITY OF INDUSTRY, CALIFORNIA -- My friend Liz and I had been doing two weeks of research on used 03 and 04 Ford Focus’s. On the evening of Wednesday, July 5th, 2006 Liz called Sunny at Superior Chrysler – Jeep. She asked if a certain Ford Focus that was listed on Cars.Com was still available. Sunny told her it was, and after an additional call to make sure the mileage was still around 50K on that particular Silver 04 Ford Focus, with checkbook in hand we got in the car and headed to Superior Chrysler – Jeep in the City of Industry to see and buy that Ford Focus.
We arrived there and met Sunny, he seemed somewhat shocked to see the girl that had called had a male along. Sunny took us inside and cleaned off a table and offered us to sit down. Then without a word Sunny went into a back room for several minutes, and we looked at each other wondering what we were now waiting for. So, when he came out and we asked to see the car. It was at this point Sunny told us that the Focus had been sold but he had talked to his manager and he had two more Focus’s and a Chevy he would like to show us and he could make us a real good deal on. We were both rather shocked that we had called to see a specific car, we were told that car was in stock, drove there from Sherman Oaks California, and then found out the car we wanted to see had been sold.
We reluctantly and in a shocked state of disbelief allowed Sunny to show us a two-door Focus which was unacceptable and a 05 Focus Sedan for nearly $16K, which was $8K more than the car we had asked about. Then he tried to show us a Chevy we never requested to see. All the time not really listening to us and telling us he could make a deal on another one of these cars. I asked Sunny for a business card, but he explained he did not have any on him. That is the first car salesman I ever met that did not have a card on him. So either he lied, or he was inept and unprofessional.
At this point we went inside and asked a salesman named Steve to see the manager. Steve pointed out a man behind a raised desk. The sales manager’s name was Carlos Avila. We explained being lied to by Sunny, Carlos listened and then made some lame excuses and then said he could make us a good deal on one of the cars on the lot. He did not seem at all perturbed that his salesman had lied to a female customer to get her on the lot. He offered an extremely insincere apology and went back to whatever paperwork he was doing. We decided to leave and on our way outside we were once again met by Steve. Steve attempted to commiserate with us, and get on our side by acknowledging the dirty tricks of the other sales person and the manager, and asked if there was anyway he could earn our trust “He had some great cars and he could make us a deal” because “you know how those people are”. Aghast at the business practices, we got in the car and looked back into the dealership windows we could see all three getting together and laughing.
What was this place, some kind of sleazy car dealership ran by the three stooges?
I am a retired U.S Marine and Communications Engineers with General Dynamics Information Technology; my friend although younger is extremely intelligent woman who speaks three languages flawlessly, graduated at the top of her class from Colgate Collage and is now going to Medical School. Neither of us are what you would call “nieve” but your these sales people are obviously of low character, It has been awhile since I have felt so mislead, and I have been to many a slimy car dealership outside a military base. We can only assume that Sunny tried to take advantage of a female buyer once he had her on the lot. And those tactics are just despicable and will be reported to all of the authorities I can find and contact.
I have no idea what the ethics of the City of Industry, Superior Chrysler-Jeep are, but I know one thing. It can not be the “Believe it” on Carlos Avila business card. This manager and salespeople need to be reprimanded and/or fired.