Maytag Corporation Informative - Customer Relations
IOWA -- Maytag Harry & Hoover
" Don't mess with the Cororation" Harry Cichy, was told! In his battle with the Giant Maytag Corporation, the small man from UK, has wrote a book on his experience with the Maytag Corporation off Dependabilty Square, Newton Iowa.
It tells all, private detectives hired by Maytag to watch Harry's every move! It started when Harry formed a pressure group in the UK, over the know infamous Hoover flight promotion in Europe.
Membership of the group peaked at 20,000 odd members. Harry involved US consumer champian Ralph Nader. Harry tells all in his book "Fighting the Corporation" Maytag Harry & Hoover. It became much more than a promotion that went wrong and cost Maytag milions. The BBC,Trouble at the Top team, producer Angela Chan has just flown Harry Cichy back to Newton Iowa, to do a documentry on the events some ten years ago. To be screened in March 2004. With Hoover struggling with sales and Maytag's anounced closure of it's Galesburg plant. Things may not be going so well for CEO at Maytag Ralph Hake?
In what started as a small consumer complaint ended with Harry getting a SEC listing. All company's should take note, it may be better to talk to your once loyal customers. Harry has offered his support to the IAM and to the Workers of Gailesburg.
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