General Motors Informative - Product Program And Profitability
FARMINGTON HILLS, MARYLAND -- Dear Sir,
I am a retired GM Executive and a loyal GM retiree. I am greatly concerned over the current situation we find ourselves and it is apparent that a bold and radical approach must be taken to prove our company viability.
The simple product program I am proposing is based on the assumption we can sell the units we produce.
I propose we produce 5,000,000 units per year. We will provide 1 basic platform for Chevrolet and Cadillac.
Assumed it is the new Volt platform. We provide a Chevrolet Volt with 3 basic interior trim options. We provide a hybrid vehicle design with a gasoline engine and an electric motor.
Chevrolet will have a specific vehicle appearance and Cadillac with have it's own specific appearance.
This will result in a major de-proliferation of parts and commonality of parts for both Chevrolet and Cadillac. These vehicles will be fuel efficient, environmentally effective and significantly reduce our dependence on oil.
We would need approximately 15 assembly plants operating on 3 shifts to produce 5 million vehicles per year. We would see a significant reduction in manufacturing plants. We would reemploy most of our unemployed personnel and require some new hires. Again, if we sell all the vehicles we produce the profitability will be unbelievable.
How do we sell all those vehicles? All that needs to happen is for President Obama to have congress pass a law compelling Americans to buy these vehicle. He can provide major tax credits to encourage such purchase or numerous other incentives to insure sales.
This plan is radical but it may be the only way GM can provide a business plan the meets the objectives of the Obama Administration. If this plan is presented to the government it may show how uninformed the government really is and how realistic their objectives are.
Thank you for listening.