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Kellogg's Complaint - A Tragic End for Wonderful Cereals - Froot Loops & Apple Jacks with Added Fiber

Froot Loops & Apple Jacks with Added Fiber - Complaint
Review by RyanLN on 2009-11-08
For the better part of my 38 years on this planet, Froot Loops and Apple Jacks have been two of the most reliable "treat" cereals around- you could always count on them to be sweet, delicious, and have that certain indefinable mouth feel that made them absolutely perfect after about a minute in the milk. I didn't think much of it when I saw the "NOW WITH ADDED FIBER!" language screaming at me when I grabbed some Apple Jacks from the shelf, and why should I have: why on god's green earth would a company screw with something that was perfect already? Oh ho-ho... why indeed- Kellogg's has *completely* and utterly screwed up these two cereals beyond repair. Where Apple Jacks were sweet and cinnamony and had that crush with your tongue and disintegrate mouth feel before the fiber, after the fiber they are small, hard, less flavorful and generally just plain awful- it's like they swapped Apple Jacks with the most generic of chain grocery store brands. Fruit Loops faired no better. The travesty of the whole thing is that these changes were done in the name of better nutrition, when children don't even NEED that much fiber because they're little bellies can't handle it. Fruit Loops, Apple Jacks and their brethren are special, decadent cereals that should be fun- I suspect if parents want to give their kids something healty they're probably not getting cereal in the first place, and if it is you can't supplant Cheerios no matter what you do. Sugary cereals were always a treat in my family, and as an adult they're a treat for me as well- and if the cereal is gross than NO ONE will eat it because I won't buy it. Shame on you Kelloggs- you broke it, now fix it. Give us our real cereals back.
Comments:
Posted by LadyScot on 2009-11-09:
It's the age of the over eater who want to be perceived as the health nut. Cereals evolve. It's sad.
Posted by PepperElf on 2009-11-09:
that's because a lot of parents no longer buy cereal for their kids that's loaded with sugar.

so they're probably trying to entice the parents back
Posted by Principissa on 2009-11-09:
Neither one of my kids eat cereal and I've never cared for sugar cereals, they were never allowed in my mom's house. We eat oatmeal and cream of wheat.

My guess is that with parents not wanting to give their children a lot of sugar and with all the ad campaigns out touting the ill health benefits of sugar and junk food that the cereal companies are trying to make their product healthier so parents will purchase them for their kids.
Posted by jktshff1 on 2009-11-09:
I believe I read somewhere that they are taking some of that "healthy" stuff off the boxes.
Posted by Principissa on 2009-11-09:
And rightfully so, I've read the back of those boxes, some of those cereals have as much sugar as a candy bar. And those kids are eating it first thing in the morning. It's no wonder why there are all these kids being diagnosed with these hyperactivity disorders. They're all hopped up on sugar cereals and soda.
Posted by justthefaxx on 2009-11-09:
I don't buy those cereals for my 5 yr old. They're getting smart and trying to win back their customers.
Posted by MundoCani on 2009-11-09:
Ryan, try a generic, store brand of these cerials. You might be surprised by how much like the original they taste. (And cheaper, too.)
Posted by LadyScot on 2009-11-09:
I buy them. My kids and I have always ate sugar cereals as well as healthy ones. However, my children also ate healthy meals and were not given candy to shut them up or get rid of them.

Parents have to balance sugar with vitamins, and teach children that certain foods are a luxury and not a right..
Posted by skelly39 on 2009-11-09:
I buy them...for ME. My kids don't like them. And I can tell you, these cereals are horrid now. Leave the fiber to the healthy cereals and get it out of the junk cereal.
Posted by Principissa on 2009-11-09:
I've tried giving those cereals to my kids, they just don't like them.
Posted by bearkatkitten on 2009-11-09:
Aw man, and I love Fruit Loops (I know that's not how it's spelled, I just can't bring myself to spell it wrong)!
Posted by Face to Face on 2009-11-09:
My daughter loves frosted mini wheats,all other cereal not so much...She even likes those god awful strawberry flavored mini wheats...*gag*

Posted by TheNewSheriff on 2009-11-09:
Why not leave the legendary product alone, and add a version with more fiber? Or does that make too much sense?
Posted by skelly39 on 2009-11-09:
Those are good, too, TK, what are you talking about!! Whoever makes shredded wheat with frosting on it managed to walk that fine line of healthy/tastes good.
Posted by ProConsumer on 2009-11-10:
Even Splenda has added fiber now. We're going to be the most digestively regulated and (sorry for this) "waste" producing people on the planet.
Posted by bearkatkitten on 2009-11-10:
Splenda has fiber? Good grief. Should let the food companies know that too much fiber is bad. Too much of anything is bad. I have first hand knowledge. I learned the hardway when I ate 4 fiber bars in one day. The world is going to be overrun by fiber and poo soon.
Posted by PepperElf on 2009-11-10:
normally splenda if fiber free
but you can buy a fiber version

it's more expensive though
Posted by ProConsumer on 2009-11-10:
I think I'll pass on the fiber version. Putting it in foods to supplement is one thing, but if you have to resort to getting it from a sugar alternative then its time to eat your fruits and veggies.
Posted by LadyScot on 2009-11-10:
I can't believe people actually spend the money for Splenda. It is supposedly made form sugar, so why not just save money and buy sugar?
Posted by ProConsumer on 2009-11-10:
LOL Lady. I'm addicted to the chemical after taste. I use it because it doesn't mess with my blood sugar. At least thats what the doc tells me.
Posted by LadyScot on 2009-11-10:
Pro, are you diabetic? My cousin is and her doc told her Splenda was not safe for diabetics regardless of the advertisements claiming otherwise.
Posted by Nohandle on 2009-11-10:
Pro, if you're addicted to the chemical after taste you probably love those diet drinks. I worked with a gal once who had diet Cokes all day. I can take one sip of those things and that's it, any diet drink. As to the subject at hand, when on when will companies, or better still the government, leave the decision to the consumer as to what he cares to eat or drink? Leave the old product alone and add another one if you are so inclined. Let the individual decide for himself.
Posted by PepperElf on 2009-11-10:
actually i prefer diet drinks.
i find the regular corn-syrup drinks taste thicker and end up tasting too sweet. (and a little nasty sometimes too)


as for when the government stays out of our business... that will happen once people stop demanding the government step in and regulate what we eat
Posted by Nohandle on 2009-11-10:
But then Pepper, many would have no one else to blame.
Posted by PepperElf on 2009-11-10:
isn't that the crux of many issues?
Posted by ProConsumer on 2009-11-11:
Nohandle, when I drink soda they are the diet ones. Like Pepper I prefer the diet sodas more than the regular.

Lady, the doc never said it was good for me but said it was a better option. Of course I manipulated the meaning to say EAT IT! haaa! It looks like I am going to have to do some my own research. All that artificial stuff isn't good for us anyway so I guess it shouldn't surprise me that it is not a 'healthy' alternative.
Posted by Principissa on 2009-11-11:
Nohandle, the government could step out and let the people decide, but then they would have nobody to blame but themselves when something goes wrong. The days of personal responsibility and common sense went with the dinosaur.
Posted by limesparks on 2010-03-07:
see also this thread: http://www.my3cents.com/showReview.cgi?id=64575

They changed the packaging too, which has made the cereal blander. The old foil liners preserved the flavor better than the new crappy plastic liners.

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