Purity Products Informative - Beware of all mega-potency products!
Most companies selling nutrition supplements create marketing programs to exaggerate the potency and usefulness of their products.
For example, this morning on the car radio I heard a Purity Products "expert" waxing eloquently about the multi-health benefits of AFX. He stated that this product has 6,000 times the antioxidant value of vitamin C!
If that is factual, then this product is possibly poisonous to your body! Whatever antioxidant potency Nature created in food for your body is what is RIGHT for your body! That goes for ALL nutrients! Do not ingest multi-potency anything. Need extra vitamin C? Eat more foods containing vitamin C. The supplement industry mostly sells you synthetic nutrients. They are chemicals. The FDA authorizes the industry to claim Ascorbic Acid as being vitamin C. It is not! That is a lie. It is merely a single factor of the vitamin C complex. When you consume 1,000mg of ascorbic acid as vitamin C it acts as a drug in your body. It might make your infection symptoms cease, but it won't answer your body's deficiency and need for vitamin C complex. All symptoms are the body's communication that you have a deficiency, or toxic overload.
Self-disciplined people who do detox programs twice a year, eliminate addictions to carbs and sugar, and consume wholesome foods, tend not to have disease. There are genetic issue exceptions, of course. "Eat to live--not live to eat." "Eat only food that spoils, and eat it before it spoils."
This Purity AFX product, and all others in the industry similar to it, are counterfeit---all their study claims notwithstanding. American society has a "disease"-care system, not a "health"-care system. Do you know that the FDA is registered as a private corporation? It is not a people's regulatory agency. It's management staff mostly all come from the industry it supposedly regulates. Speak to your congress representative about that. He or she may or may not be on the take, but speak up anyway. The entire system is in serious need of detoxification!
Company Response on 10/18/2010:
When it comes to antioxidants – the more powerful the better. Like Vitamin C, the AstaREAL Astaxanthin in our new Asta FX formula is derived from natural sources such as salmon and shrimp. Our formula contains 4 mg of Astaxanthin per serving and has also been proven to be up to 6000 times more effective than Vitamin C and significantly more potent than Vitamin E, Alpha Lipoic Acid, EGCG and Co-Q-10! Why is this so important? Antioxidants are nature’s way of fighting “free radicals” in our bodies. Free radicals are molecules that are destructive to our cells and tissue. Antioxidants neutralize free radicals, so the more potent the antioxidant the more beneficial it is to our bodies.
As for vitamins, minerals and other nutrients, we agree with you that a person who eats a well balanced diet every day would most likely not need to take nutritional supplements. Unfortunately, for most, eating a well balanced diet is not always possible or practical. For example, according to the Vitamin D council, many people have Vitamin D levels in the winter months that are 1/3 of what they are during the summer months due to a lack of sunshine, which is a natural source of Vitamin D. That’s why nutritional supplements are so important, they help fill in the gaps when we fail to get all the nutrition our bodies need every day.
Yours in Good Health,
Quality Control Manager
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