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Polo Ralph Lauren Complaint - Boycotting Ralph Lauren

Complaint
Review by kernelkat on 2009-10-24
I will never again purchase a product with Ralph Lauren's name on it due to their overly perfected and unrealistic images of women in advertisements targeted at children and adults. The digitally altered ads encourage the development of distorted body images and eating disorders.
Comments:
Posted by sherdy on 2009-10-24:
RL also fired a model who is 5'7" , 120lbs, for being too fat. The advertisements make the models look like Bratz dolls, tiny bodies, big heads. The ads are stupid looking. This is for anyone who doesn't know what the OP is talking about since she didn't get specific.
Posted by LadyScot on 2009-10-25:
Better boycott every magazines with Kim Kardashian i nit, every commercial with a model in it, and every other piece of advertisement that shows a perfect woman on the cover half nude.

Women with common sense know that not all women can look that way. Some of us actually like to eat and have boobs and a butt. AND thighs and legs and hips.
Posted by Wally86 on 2009-10-25:
Anorexic girls are a total turn of.
Posted by Face to Face on 2009-10-25:
what should they do to please you? toss some heffers into their ads?
Posted by sherdy on 2009-10-25:
The average sized American woman is now size 14-16. I'm a size 4 and their ads would call me a heifer. Fortunately, no one with a brain takes these ads seriously, as if this really should be what women look like. Like I said, the models look like Bratz dolls, no realism about them at all. They are stupid.
Posted by Eloise on 2009-10-25:
The problem is that young girls and teens do take the ads seriously!
Posted by sherdy on 2009-10-25:
I beg to differ. I have five classrooms full of 15-16 year old girls and without exception, they think the ads are ridiculous, cartoonish and unrealistic. There has been so much in print out there about size and models, the young are very well informed. They, like me, think it is worse that a woman lost her job for being too fat when she has a healthy body any woman would envy. That's the real tragedy here.
Posted by Eloise on 2009-10-26:
Sherdy, your students are very lucky to have such a positive body image. However they are in the minority. Just look at the rising rates of anorexia and bulimia.
Posted by LadyScot on 2009-10-26:
El, AND teenage pregnancy.
Posted by zzrokk on 2009-10-26:
Those models are hot and if one gets fired for putting on a few LB's they can always find work at Lane Bryant or Jenny Craig.

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