Criminals & Predators. Small Business Beware
We are a small business struggling to stay alive after our phones died as soon as we foolishly allowed Yodle to take over management of what had been a healthy stream of new business (generated by pay-per-click accounts we had been managing ourselves).
. During a three week period this year in our Google account we spent $2,100, got 110,000 impressions, 1,110 clicks, AT AN AVERAGE COST PER CLICK $1.90!
. During a recent three week period of Yodle's management of four pay-per-click accounts we spent about $1,900, got 8,540 impressions, 270 clicks, AT AN AVERAGE COST PER CLICK OF $7.03!
Our Yodle representative says 'it takes time.' If we were buying natural search engine management I would agree. But we are ostensibly paying for PAID SEARCH. Where is our money going?
Yodle represented that our only cost would be less than $75 a month and a one-time set up fee, with NO MENTION OF CLICK MARK-UP.
Our only comment at this point is that they mislead, are dishonest, and can be best categorized as PREDATORY CRIMINALS. SMALL BUSINESS BEWARE!