Deceptive Advertising Practices to Get or Increase Orders
LEXINGTON, NORTH CAROLINA -- They may have low prices but I get a slew of deceptive and outright lying 'coupons' and 'codes' in my email and on their website. They refer to discount that are legalistically worded to suggest savings and discounts, and then when you are done with your purchase, you realize most of what you were lead to believe is EXCLUDED!
My latest experience was on the website it said $10 off on orders of $50 or more of Vitacost products...most people would assume that items bought on the website would qualify as this is Vitacost...but, no.
You needed to purchase actual Vitacost 'BRANDED' products...of course their offer didn't state the word brand or branded...so after adding things to my order to hit over $50, it wouldn't take. Assuming their customer service would apply the discount after the purchase, that it was a failure of the website, I made the purchase anyway.
Of course their customer service said they meant Vitacost BRAND products even though their ad didn't say that...so for $10 they had about 4 agents message me that they wouldn't give me a discount.
I don't care what the prices are, when a website uses deceptive or borderline deceptive advertising practices to bump an order, and then spend voluminous amount of customer representative time to back up the deception, they have not only lost a customer, but gained someone who will spread the word about their deception and anti-customer practices.